New Ways to Profit From Christmas Trees
The Yancey Extension Office will host a workshop on Thursday, Sept. 21 from 5-7 pm presenting new ways to increase profits in Fraser Fir production. Jeff Owen, NCSU Christmas Tree Specialist, will discuss novel approaches to sales that you may not have considered.
The Yancey County area is strategically positioned close to Asheville, and can provide a pleasant day trip for families looking to choose and cut their own trees. Each year the "Yancey County Choose & Cut Brochure", developed by Yancey County Extension, adds more farms. The farmers participating have been pleased with the additional marketing exposure provided by the brochure. This is an opportunity to make more money per tree than wholesale, not only because of the "experience" you are providing to families, but on sales of other products, such as wreathes, hand-made ornaments, and other holiday goods. It is not uncommon for guests to travel as far away as 200 miles or more just to be able to choose and cut their own Christmas trees. Growers might consider teaming up with local inns or bed and breakfast establishments to offer a "package deal" for families.
At the September 21 meeting, Jeff will also discuss other approaches to making more profit, because running a choose & cut operation is "not for everyone". In his presentation, Jeff will discuss operating Christmas tree retail lots, pre-selling Christmas trees, greenhouse production of smaller, potted trees (other species), and ways to increase production efficiency. The meeting is free, but registraton is preferred. Register by calling the Yancey Extension Office at 682-6186.